« Student Voices

Strategic Planning

Kait Manning

Semester: Spring 2011
Class: PR Publications
Project description:
A strategic plan and marketing message
for Sagefield Power,
a hypothetical new company started in
Chico. This informative spread promotes the company and encourages
readers to go solar.

Therese Marucci

Semester: Spring 2011
Class: Public Relations
On-Site Internship

A strategic outline that strived to promote more pet adoptions in the area and publicized the program in the media.

Therese Marucci

Semester: Spring 2011
Class: Public Relations On-Site Internship

A PowerPoint presentation prepared
for the Butte Humane Society in order
to encourage volunteers in the community
and introduce a new program, Mobile Adoptions.

Marisol Saldago

Semester: Spring 2011
Class: Public Relations On-Site Internship

A public relations campaign for both
Fresh Air Chico and Fresh Air Orland geared toward reducing cigarette butts
and litter in the community though the use of various promotional materials.